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Marketing research : an applied orientation / Naresh K. Malhotra.

By: Malhotra, Naresh KMaterial type: TextTextPublication details: London : Prentice Hall, c1999. Edition: 3rd edISBN: 0130131628Subject(s): Marketing research | Marketing research -- Problems, exercises, etcDDC classification: 658.8'3
Holdings
Item type Home library Call number Status Date due Barcode Item holds
Two Week Loan Two Week Loan de Havilland Learning Resources Centre
Main Shelves
658.83 MAL (Browse shelf(Opens below)) Available 4404656956
Total holds: 0

Enhanced descriptions from Syndetics:

Previous ed.: 1996.

Includes bibliographical references and index.

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