Strategic management : concepts / Peter Wright, Mark J. Kroll, John A. Parnell.
Material type:
Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
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de Havilland Learning Resources Centre Main Shelves | 658.401 WRI (Browse shelf(Opens below)) | Available | 440443462X | ||
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de Havilland Learning Resources Centre Main Shelves | 658.401 WRI (Browse shelf(Opens below)) | Available | 4403953465 |
Enhanced descriptions from Syndetics:
1. Introduction to Strategic Management -- 2. External Environmental Opportunities and Threats -- 3. The Internal Environment: The Firm's Resources, Organizational Mission, and Goals -- 4. Corporate-Level Strategies -- 5. Corporate Portfolio Management and Related Issues -- 6. Business Unit Strategies -- 7. Functional Strategies -- 8. Strategy Implementation: Organizational Structure -- 9. Strategy Implementation: Leadership, Power, and Organizational Culture -- 10. Strategic Control Process and Performance -- 11. Strategic Management and the World Marketplace -- 12. Strategic Management in Not-for-Profit Organizations.