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Contemporary cases in consumer behavior / Roger D. Blackwell, Kristina S. Blackwell, W. Wayne Talarzyk.
Material type:
TextSeries: The Dryden Press series in marketingPublication details: Fort Worth ; London : Dryden Press, c1993. Edition: 4th edISBN: 0030970385Subject(s): Consumer behavior -- Case studies | Marketing research -- Case studiesDDC classification: 658.8342 LOC classification: HF5415.3 | .B5 1993
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
Two Week Loan
|
de Havilland Learning Resources Centre Main Shelves | 339.47 BLA (Browse shelf(Opens below)) | Available | 4401471051 |
Total holds: 0
Enhanced descriptions from Syndetics:
Includes bibliographical references.