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The dynamics of persuasion : communication and attitudes in the 21st century / Richard M. Perloff.

By: Perloff, Richard MMaterial type: TextTextPublication details: Mahwah, N.J. : Lawrence Erlbaum Associates, 2003. Edition: 2nd edISBN: 0805840877; 0805840885Subject(s): Persuasion (Psychology) | Mass media -- Psychological aspects | Attitude changeLOC classification: BF637.P4
Holdings
Item type Home library Call number Status Date due Barcode Item holds
Two Week Loan Two Week Loan College Lane Learning Resources Centre
Main Shelves
153.852 PER (Browse shelf(Opens below)) Available 6000673486
Total holds: 0

Enhanced descriptions from Syndetics:

Includes bibliographical references (p. 341-378) and indexes.

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