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Interpretive consumer research : paradigms, methodologies & applications / Suzanne C. Beckmann & Richard H. Elliott (editors).

Contributor(s): Beckmann, Suzanne C | Elliott, Richard HMaterial type: TextTextPublication details: Copenhagen : Copenhagen Business School, 2002. ISBN: 8763000016Subject(s): Consumers -- Research | Consumer behavior | Motivation research (Marketing)DDC classification: 658.834
Holdings
Item type Home library Call number Status Date due Barcode Item holds
Two Week Loan Two Week Loan de Havilland Learning Resources Centre
Main Shelves
658.834 INT (Browse shelf(Opens below)) Available 600067336X
Total holds: 0

Enhanced descriptions from Syndetics:

Bibliography: p. 321-358.

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