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The essential brand book : over 100 techniques to increase brand value / Iain Ellwood.
Material type:
TextPublication details: London : Kogan Page, 2002. Edition: 2nd edISBN: 0749438630Subject(s): Brand name products | Product managementDDC classification: 658.827 LOC classification: HD69.B7
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
Two Week Loan
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de Havilland Learning Resources Centre Main Shelves | 658.827 ELL (Browse shelf(Opens below)) | Available | 6000659164 | ||
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Two Week Loan
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de Havilland Learning Resources Centre Main Shelves | 658.827 ELL (Browse shelf(Opens below)) | Available | 6000572509 | ||
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Two Week Loan
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de Havilland Learning Resources Centre Main Shelves | 658.827 ELL (Browse shelf(Opens below)) | Available | 6000572518 |
Total holds: 0
Enhanced descriptions from Syndetics:
Previous ed.: 2000.
Includes index.
Bibliography: p. 310-316.