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Customer relationship marketing : get to know your customers and win their loyalty / Merlin Stone, Neil Woodcock and Liz Machtynger.
Material type:
TextSeries: Marketing in action seriesPublication details: London : Kogan Page, 2000. Edition: 2nd edISBN: 0749427000Subject(s): Marketing | Customer relations | Relationship marketingDDC classification: 658.812
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
Two Week Loan
|
de Havilland Learning Resources Centre Main Shelves | 658.812 STO (Browse shelf(Opens below)) | Available | 6000627536 |
Total holds: 0
Enhanced descriptions from Syndetics:
Previous ed.: published as Relationship marketing. 1995.
Published in association with Marketing Magazine..
Includes index.