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Business market management : understanding, creating, and delivering value / James C. Anderson, James A. Narus.

By: Anderson, James C, 1953-Contributor(s): Narus, James AMaterial type: TextTextPublication details: Upper Saddle River, N.J. : Prentice Hall, c2004. Edition: 2nd ed.,International edISBN: 0131230093Subject(s): Industrial marketingDDC classification: 658.8
Item type Home library Call number Status Date due Barcode Item holds
Two Week Loan Two Week Loan de Havilland Learning Resources Centre
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658.8 AND (Browse shelf(Opens below)) Available 6000730822
Total holds: 0

Enhanced descriptions from Syndetics:

Previous ed.: 1999.

Includes bibliographical references and index.

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