Image from Syndetics
The why of consumption : contemporary perspectives on consumer motives, goals, and desires / edited by S. Ratneshwar, David Glen Mick, and Cynthia Huffman.
Material type:
TextSeries: Routledge interpretive marketing researchPublication details: London : Routledge, 2003. ISBN: 0415316170Subject(s): Consumer behavior | Consumers -- ResearchDDC classification: 658.8342
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
Two Week Loan
|
de Havilland Learning Resources Centre Main Shelves | 658.8342 WHY (Browse shelf(Opens below)) | Available | 6000573471 |
Total holds: 0
Enhanced descriptions from Syndetics:
Originally published: 2000.
Includes bibliographies and index.