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Designing brand identity : a complete guide to creating, building, and maintaining strong brands / Alina Wheeler.

By: Wheeler, AlinaMaterial type: TextTextPublication details: Hoboken, N.J. : Wiley, c2003. ISBN: 0471213268Subject(s): Brand name products | Brand name products -- Marketing -- Management | Trademarks -- Design | Advertising -- Brand name productsDDC classification: 658.827 LOC classification: HD69.B7
Holdings
Item type Home library Call number Status Date due Barcode Item holds
Two Week Loan Two Week Loan de Havilland Learning Resources Centre
Main Shelves
658.827 WHE (Browse shelf(Opens below)) Available 6000648376
Two Week Loan Two Week Loan de Havilland Learning Resources Centre
Main Shelves
658.827 WHE (Browse shelf(Opens below)) Available 6000648358
Two Week Loan Two Week Loan de Havilland Learning Resources Centre
Main Shelves
658.827 WHE (Browse shelf(Opens below)) Available 6000648367
Total holds: 0

Enhanced descriptions from Syndetics:

Includes index.

Bibliography: p. 224-225.

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