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If you're so brilliant how come your brand isn't working hard enough? : the essential guide to brand management / Peter Cheverton.
Material type:
TextPublication details: London : Kogan Page, 2002.ISBN: - 0749437286
- 658.827 21
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds | |
|---|---|---|---|---|---|---|---|
Two Week Loan
|
de Havilland Learning Resources Centre Main Shelves | 658.827 CHE (Browse shelf(Opens below)) | Available | 6000761032 |
Total holds: 0
Enhanced descriptions from Syndetics:
Includes index.
Bibliography: p. 173.