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Media monoliths : how great media brands thrive and survive / by Mark Tungate.

By: Tungate, Mark, 1967-Material type: TextTextPublication details: London ; Sterling, VA : Kogan Page, 2004. ISBN: 0749441089Subject(s): Mass media -- Economic aspects | Brand name productsDDC classification: 338.4730223 LOC classification: P96.E25
Holdings
Item type Home library Call number Status Date due Barcode Item holds
Two Week Loan Two Week Loan de Havilland Learning Resources Centre
Main Shelves
338.4730223 TUN (Browse shelf(Opens below)) Available 5000078195
Two Week Loan Two Week Loan de Havilland Learning Resources Centre
Main Shelves
338.4730223 TUN (Browse shelf(Opens below)) Available 5000069020
Two Week Loan Two Week Loan de Havilland Learning Resources Centre
Main Shelves
338.4730223 TUN (Browse shelf(Opens below)) Available 5000069038
Total holds: 0

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