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The new strategic brand management : creating and sustaining brand equity long term / Jean Noel Kapferer.

By: Contributor(s): Material type: TextTextPublication details: London ; Sterling, VA. : Kogan Page, 2004.Edition: 3rd edISBN:
  • 0749442832
Subject(s): DDC classification:
  • 658.8343 22
LOC classification:
  • HD69.B7
Holdings
Item type Home library Call number Status Date due Barcode Item holds
Two Week Loan Two Week Loan de Havilland Learning Resources Centre Main Shelves 658.8343 KAP (Browse shelf(Opens below)) Available 5000261783
Two Week Loan Two Week Loan de Havilland Learning Resources Centre Main Shelves 658.8343 KAP (Browse shelf(Opens below)) Available 5000261775
Two Week Loan Two Week Loan de Havilland Learning Resources Centre Main Shelves 658.8343 KAP (Browse shelf(Opens below)) Available 5000261767
Two Week Loan Two Week Loan de Havilland Learning Resources Centre Main Shelves 658.8343 KAP (Browse shelf(Opens below)) Available 5000261734
Two Week Loan Two Week Loan de Havilland Learning Resources Centre Main Shelves 658.8343 KAP (Browse shelf(Opens below)) Available 5000261742
Two Week Loan Two Week Loan de Havilland Learning Resources Centre Main Shelves 658.8343 KAP (Browse shelf(Opens below)) Available 5000108521
Total holds: 0

Enhanced descriptions from Syndetics:

Includes bibliographical references and index.