Image from Syndetics
Basic marketing : a global-managerial approach.
Material type:
TextSeries: The McGraw-Hill/Irwin series in marketingPublication details: Boston, [Mass.] ; London : McGraw-Hill/Irwin, c2005. Edition: 15th ed.,International ed. / William D. Perreault, Jr., E. Jerome McCarthyISBN: 0071113320; 007111176X; 0072525274; 0072957573Subject(s): MarketingDDC classification: 658.8
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
Two Week Loan
|
de Havilland Learning Resources Centre Main Shelves | 658.8 PER (Browse shelf(Opens below)) | Available | 5000093798 | ||
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Two Week Loan
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de Havilland Learning Resources Centre Main Shelves | 658.8 PER (Browse shelf(Opens below)) | Available | 5000093780 |
Total holds: 0
Enhanced descriptions from Syndetics:
Previous ed.: 2002.
Folded chart perf-bound into book.
Includes bibliographical references and index.