Basic marketing : a global-managerial approach.
Material type: TextSeries: The McGraw-Hill/Irwin series in marketingPublication details: Boston, [Mass.] ; London : McGraw-Hill/Irwin, c2005.Edition: 15th ed.,International ed. / William D. Perreault, Jr., E. Jerome McCarthyISBN:- 0071113320
- 007111176X
- 0072525274
- 0072957573
- 658.8 22
Item type | Home library | Call number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|
Two Week Loan | de Havilland Learning Resources Centre Main Shelves | 658.8 PER (Browse shelf(Opens below)) | Available | 5000093798 | |||
Two Week Loan | de Havilland Learning Resources Centre Main Shelves | 658.8 PER (Browse shelf(Opens below)) | Available | 5000093780 |
Total holds: 0
Enhanced descriptions from Syndetics:
Previous ed.: 2002.
Folded chart perf-bound into book.
Includes bibliographical references and index.