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Product innovation strategy pure and simple : how winning companies outpace their competitors / Michel (Mike) Robert.

By: Robert, MichelMaterial type: TextTextPublication details: New York : McGraw-Hill, c1995. ISBN: 0070531323Subject(s): New products -- ManagementDDC classification: 658.5/75 LOC classification: HF5415.153 | .R63 1995
Holdings
Item type Home library Call number Status Date due Barcode Item holds
Two Week Loan Two Week Loan de Havilland Learning Resources Centre
Main Shelves
658.575 ROB (Browse shelf(Opens below)) Available 4403415025
Total holds: 0

Enhanced descriptions from Syndetics:

Includes index.

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