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Marketing channels : a relationship management approach / Lou E. Pelton, David Strutton, James R. Lumpkin.

By: Pelton, Lou EContributor(s): Strutton, David | Lumpkin, James RMaterial type: TextTextPublication details: Chicago, Ill. ; London : Irwin, c1997. ISBN: 0071146369Subject(s): Marketing channels | Relationship marketingDDC classification: 658.8'4
Holdings
Item type Home library Call number Status Date due Barcode Item holds
Two Week Loan Two Week Loan de Havilland Learning Resources Centre
Main Shelves
658.84 PEL (Browse shelf(Opens below)) Available 4404496221
Total holds: 0

Enhanced descriptions from Syndetics:

Previous ed.: 1994.

Includes bibliographical references and index. .

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