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Marketing audit checklists : a guide to effective marketing resource realization / Aubrey Wilson.

By: Contributor(s): Material type: TextTextPublication details: London ; New York : McGraw-Hill, c1993.Edition: 2nd edISBN:
  • 0077077601
Subject(s): DDC classification:
  • 658.802 20
Item type Home library Call number Status Date due Barcode Item holds
Two Week Loan Two Week Loan de Havilland Learning Resources Centre Main Shelves 658.8 WIL (Browse shelf(Opens below)) Available 4401201463
Total holds: 0

Enhanced descriptions from Syndetics:

Previous ed.: published as Aubrey Wilson's marketing audit checklist, a guide to effective marketing resource realization, 1982.

Includes bibliographical references (p. 277-278) and index.