Marketing audit checklists : a guide to effective marketing resource realization / Aubrey Wilson.
Material type: TextPublication details: London ; New York : McGraw-Hill, c1993.Edition: 2nd edISBN:- 0077077601
- 658.802 20
Item type | Home library | Call number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|
Two Week Loan | de Havilland Learning Resources Centre Main Shelves | 658.8 WIL (Browse shelf(Opens below)) | Available | 4401201463 |
Total holds: 0
Enhanced descriptions from Syndetics:
Previous ed.: published as Aubrey Wilson's marketing audit checklist, a guide to effective marketing resource realization, 1982.
Includes bibliographical references (p. 277-278) and index.