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Marketing audit checklists : a guide to effective marketing resource realization / Aubrey Wilson.

By: Wilson, AubreyContributor(s): Wilson, AubreyMaterial type: TextTextPublication details: London ; New York : McGraw-Hill, c1993. Edition: 2nd edISBN: 0077077601Subject(s): Marketing audits | MarketingDDC classification: 658.802
Item type Home library Call number Status Date due Barcode Item holds
Two Week Loan Two Week Loan de Havilland Learning Resources Centre
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658.8 WIL (Browse shelf(Opens below)) Available 4401201463
Total holds: 0

Enhanced descriptions from Syndetics:

Previous ed.: published as Aubrey Wilson's marketing audit checklist, a guide to effective marketing resource realization, 1982.

Includes bibliographical references (p. 277-278) and index.

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