The reality of global brands : cases and strategies for the successful management of international brands / Graham Hankinson and Philippa Cowking.
Material type: TextPublication details: London : McGraw-Hill, 1996.ISBN:- 0077090020
- 658.827 20
Item type | Home library | Call number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|
Two Week Loan | de Havilland Learning Resources Centre Main Shelves | 658.827 HAN (Browse shelf(Opens below)) | Available | 440368374X |
Total holds: 0