The media : an introduction / edited by Adam Briggs & Paul Cobley.Material type: TextPublication details: Harlow : Longman, 1998. ISBN: 0582277981Subject(s): Mass media -- EuropeDDC classification: 302.23094
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Enhanced descriptions from Syndetics:
1. What you need to know before you start to use this book / Adam Briggs and Paul Cobley -- Pt. I. What are the Media? -- Introduction to 'What are the Media?' / Adam Briggs and Paul Cobley. 2. Eurocomics: "9th art" or misfit lit? / Roger Sabin. 3. European publishing: a neglected topic / David Saunders. 4. Advertising and the new media environment / Sean Brierley. 5. News agencies in Europe / Oliver Boyd-Barrett and Terhi Rantanen. 6. Promotional strategies and media power / David Miller. 7. Newspapers: beyond political economy / James Curran. 8. Magazines: the bulging bookstores / Brian Braithwaite. 9. Public service, commercialism and the paradox of choice / Andrew Crisell. 10. Contemporary television: a framework for analysis / Richard Paterson. 11. Cinema in Europe / Anne Jackel. 12. Marketing and mediating popular music: the European popular music industry / Roy Shuker. 13. New technologies and the media / Brian McNair -- Pt. II. 'Outside' the Media -- Introduction to '"Outside" the Media' / Adam Briggs and Paul Cobley. 14. The economics of the media / Patrick Barwise and David Gordon. 15. Media policy / Nicholas Garnham. 16. Media institutions in Europe / Ralph Negrine. 17. Why study media form? / John Corner. 18. Administrative research of audiences / Sue Stoessl. 19. Media effects: the continuing controversy / Guy Cumberbatch -- Pt. III. In the Media -- Introduction to 'In the Media' / Adam Briggs and Paul Cobley. 20. Tracing desires: sexuality and media texts / Andy Medhurst. 21. From Pamela Anderson to Erasmus: women, men and representation / Liesbet van Zoonen and Irene Costera Meijer. 22. The construction of Black and Asian ethnicities in British film and television / Sarita Malik. 23. The good, the bad and the ugly: postwar media representations of youth / Bill Osgerby. 24. Feeble monsters: "making up" disabled people / Jessica Evans. 25. National identity and the media / Andrew Higson. 26. Sport as real life: media sport and culture / Neil Blain and Raymond Boyle. 27. News values / Jerry Palmer. 28. The media and politics / Ivor Gaber. 29. "The direct appeal to the eye"? Photography and the twentieth-century press / Pat Holland. 30. Sex and censoriousness: pornography and censorship in Britain / Linda Ruth Williams.